Archive

What is an Audience Excluder?Home / Resources In TTD, with the Audience Excluder, Koa uses lookalike model data to create and then continually update an audience of users to exclude, removing users from your targeting who ...

What actions are tracked in the activity log?Home / Resources All campaign actions such as the following:Edit pacing settings: Enable and disable Auto Allocator, change pacing type.Edit budget.Edit flight: Add, remove and edit dates.Edit attribution pixel:When you ...

How to understand the chart showing the health of an Ad Group?Home / Resources The vertical blue bar indicates your ad group spend from yesterday and how much is left for your ad group to spend ...

My ad group health chart shows $0 for estimated excluded spend. What does this mean?Home / Resources This usually happens if a setting or rail is blocking 100% of the bids, and therefore the platform cannot ...

Why does the Ad Group Health section show no data?Home / Resources Here are a couple of possibilities:Your ad group has no active flights or the ad group flight ended yesterday.There must be no impressions to ...

What are some common types of alerts on the TTD platform?Home / Resources Here are the types of alerts and the steps to resolve them:AlertResolutionYour ad group has no creatives assigned to it.Add creatives to your ...

How can the TTD platform help me understand why my campaign is underspending?Home / Resources Currently, there are two ways in which the platform can help:Alerts: The platform provides alerts that show you the major issues ...