How can Shopify be linked with GA4?

How can Shopify be linked with GA4?

To connect Shopify with GA4, follow these steps:

  1. Log in to your Shopify account.
  2. Navigate to Preferences under Sales Channel, then go to Online Store.
  3. Click on “Manage pixel” in the Google Analytics section.
  4. Select the correct GA4 property under section ‘Connect a Google Analytics property’
  5. Upon successful connection, traffic and sales data will begin to display in GA4. Please note that it may take up to 24 hours for the data to synchronize with GA4.

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